Insights

Los Angeles, CA — Geneva, CH
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August 14, 2024

Rewiring Happiness: How Storytelling Can Shift Consumer Behavior for a Sustainable Future


In today's world, the urgency of shifting consumer behavior towards more environmentally friendly practices cannot be overstated. As we inch closer to the deadlines set by the Paris Agreement, it's clear that government regulations are crucial. Industries must be compelled to implement decarbonization initiatives and reduce waste.However, beyond regulations, the true catalyst for change lies in […]
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June 18, 2024

Have you heard of Jugaad Innovation?


Disruptive innovation, the motto of Silicon Valley, emphasizes breakthrough technologies and market-disruptive products. The relentless drive for the next big thing frequently leads to over-extraction of resources, increased pollution, and a disregard for broader societal impacts. 📲 Take the smartphone industry, for example: each new generation comes with minor improvements yet results in massive electronic […]
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April 11, 2024

The unknown is not something to be feared, it is something to go forward.


That's a beautiful quote from "Fire of Love," a documentary that tells the extraordinary story of Katia and Maurice Krafft, French volcanologists who dedicated their lives to exploring volcanoes. 🌋🌋 Their passion for volcanic exploration and their willingness to venture into uncharted territories to study nature's most awe-inspiring phenomena truly embodied this philosophy.
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March 18, 2024

🇯🇵 Embracing Kintsugi: A Lesson in Sustainability from Japan 🎋


Good Day, Eco-Warriors!Have you heard of Kintsugi?In Japanese culture, there is a beautiful art form known as Kintsugi, where broken pottery is mended with gold or silver lacquer, treating breakage and repair as part of the object's history rather than something to disguise. This philosophy stands in stark contrast to the often disposable mindset prevalent […]
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February 24, 2024

Embracing Linen: Choosing Sustainability in a Fast-Consumption World


Hey Eco-Warriors! In today's world of consumption, it's crucial to rethink how we choose, use, and dispose of materials. We need to select those that contribute to a more sustainable cycle. And linen is a perfect example! Linen, derived from the flax plant, is increasingly recognized for its sustainability and potential in innovative consumer goods. […]
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January 11, 2024

The Power of the Drill 🛠


What does a drill have to do with Circular Economy? In today's fast-paced world, the way we consume products is ripe for transformation. The concept of the circular economy offers a compelling roadmap towards sustainability, emphasizing the need to reuse, share, and recycle, rather than the traditional linear model of consume and dispose. 🔄 Circular […]
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December 21, 2023

Will "Black Mass" become the new black gold?


We've just come out of COP28, where the transition to the end of fossil fuels was only half-heartedly mentioned. The famous BLACK GOLD. But there's another Black Matter that deserves our attention. The energy transition will only be possible with the circularity of metals and minerals, and the global deployment of EV batteries will become […]
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December 12, 2023

The Evolution of Luxury: Embracing Durability and Repairability


In the last couple of years, we have noticed a steady change to the concept of luxury that is picking traction. It’s no longer just about opulence or exclusivity; today’s luxury is about durability and repairability: 🌱 Sustainable Luxury: The shift towards sustainability is unmistakable in the luxury sector. Durability is now a key marker […]
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December 4, 2023

Oceans' Crucial Role in Climate Change Mitigation


Introduction When it comes to battling climate change, forests have long been recognized for their remarkable ability to absorb and store carbon dioxide. However, oceans are another critical player in the fight against climate change. Let’s delve into the often overlooked, yet essential, role that oceans play in capturing carbon and why preserving these marine […]
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November 20, 2023

Embracing Circular Innovation


🌐 Hey, Eco-Warriors! It’s time to redefine Products and Ventures for a Sustainable Future! 🔄Let’s share insights on integrating the circular economy into product design and business ventures! 🌿The circular model not only champions sustainability but unlocks economic and social benefits. Here are key recommendations to integrate circularity into your next project:Design for Longevity 🚀Prioritize […]
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November 12, 2023

Regenerative Aquaculture: A Sustainable Solution for Our Planet


Aquaculture has long been a crucial source of seafood production to feed our growing global population, but the conventional practices often raise concerns about their environmental impact. Enter "Regenerative Aquaculture" - a game-changer in the world of sustainable food production! 🌱 What is Regenerative Aquaculture? Regenerative aquaculture is an innovative approach that goes beyond just […]
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November 2, 2023

Carbon Offsetting vs. Insetting


🌱 Hey Eco-Warriors, let's talk today about the difference between Carbon Offsetting vs. Carbon Insetting, and what it means to strive for Net Carbon Positivity 🌍 In the journey towards a sustainable future, businesses and individuals are becoming more mindful of their carbon emissions. Two essential approaches to reduce carbon footprint are Carbon Offsetting and […]
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October 30, 2023

Regenerative Agriculture


Hey Eco-Warriors, let's talk today about how we can grow food sustainably! 🥕 🥑 🍎 In the burgeoning realm of sustainable agriculture and environmental consciousness, a concept is gaining prominence — a paradigm shift known as regenerative agriculture. This revolutionary approach to farming and food production seeks to restore and rejuvenate our planet, transcending mere […]
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October 9, 2023

Venture Studio Model Explained


Hey Eco-Warriors & Investor Friends! Today, let's talk about the reason why I decided to fund a venture studio MOONFLARE in place of a traditional VC or a startup to tackle social equity and environmental impact💡 🌍 🌲 Imagine having multiple irons in the fire! Venture studios build diverse portfolios of startups, spreading risk and […]
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September 12, 2023

Upstream Innovation in Sustainable Packaging Design


Wondering what Upstream Innovation is in sustainable packaging design? When approaching upstream innovation for packaged goods, there's 3 strategies you can apply before even thinking of designing any product that will require packaging: They offer a good framework for enhancing sustainability during your product design phase. Firstly, ❌ Elimination advocates for the reduction of unnecessary […]
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